MEDIA RELEASE

Lighthouse screens highlight the best of Budapest’s new retail centre

Budapest – 14 May 2010 - Opened in November 2009, the Allee Shopping Centre in the Hungarian capital Budapest features 47,000m2 of retail space, with outlets ranging from global giants like Marks & Spencer and Vodaphone to local, specialist retailers; a multi-screen cinema, fitness club and a wide range of food outlets. Enticing shoppers to make the most of the facilities are two Lighthouse screens, which are already regarded as the best in the country.

Budapest-based AV Control won a competitive tender to secure the contract for supplying an internal and external LED screen for advertising, choosing Lighthouse panels to maximise the effectiveness of the two sites.

The exterior screen consists of 4 x 4 panels (6.4m (W) x 4.8m (H)) of Lighthouse P12-ER 12mm panels and is located next to the main entrance, while the internal screen is positioned close to a central circulation area and meeting point, comprising 8 x 6 panels (5.12m (W) x 2.88 m (H)) of P10-FA 10mm front access panels. Both are controlled by a Crestron Control System via Lighthouse processor, which automatically controls the working hours of the screens - both saving energy and prolonging screen life.

The screens show a mixture of advertising for the shopping centre’s retail outlets and news, the latter via an RSS feed. Content management is by a Navori Tycoon software-based system, which feeds different content to each screen.

“We have been using Lighthouse panels since April 2006 and have always been totally satisfied. They offer very high performance and an excellent price:quality ratio,” says AV Control’s Barna Balázs.

“The image quality is excellent - the white on Lighthouse screens is a true white and truly homogeneous.”

He continues, “With the control room being around 300m from the exterior screen and 250m from internal screen, we have used optical fibre-SDI signal converters and they have worked extremely well. Despite a very tough winter, with a lot of rain, snow and ice, the exterior screen stood up very well to the adverse conditions.

“Our client has been 100% happy with the performance of both Lighthouse screens. They are acknowledged as being currently the best advertising screens in Hungary.”

-END-

Lighthouse Technologies Limited is a global leader in LED display technology that develops, manufactures, and markets LED video display solutions for multiple indoor & outdoor applications, media and entertainment events, and sports arenas across the globe. With numerous technological breakthroughs to its name, Lighthouse has established itself as a multi award-winning leader in the LED display industry that holds itself to the highest standards of quality.

Founded in 1998, Hong Kong-based Lighthouse has a strong global presence with regional offices in Europe, North and South America, the Asia Pacific and China. Employing the most advanced technology, the highest quality manufacturing facilities, and world-class, round-the-clock technical support, Lighthouse satisfies customers on every major continent, captivating the imagination of millions. For more information about Lighthouse, please visit www.lighthouse-tech.com

Media Contact:

Sarah James
Gasoline Media Limited,
9 Dalmore Avenue,
Claygate,
Surrey KT10 0HQ
England
E-mail: info@gasolinemedia.com
Tel: +44 (0)1372 471472
Skype: sarahconte
Twitter:www.twitter.con/sarah_gasoline


Anita Leung/Renee Chu
Lighthouse Technologies Limited,
6th Floor, No. 16 Science Park East Avenue,
Hong Kong Science Park,
Shatin, N.T., Hong Kong.
Tel: 852 2192 1688
Fax: 852 2423 1092
E-mail: info@lighthouse-tech.com
www.lighthouse-tech.com