North American International Auto Show (NAIAS) - Detroit Auto Show




Project Profile

Location: Detroit, USA


The North American International Auto Show (NAIAS) is an annual auto show held in Detroit, Michigan at the Cobo Center. It is among the largest auto shows in North America, and one of the five largest in the world.


Lighthouse’s X3 helped Nissan generated a huge amount of interest from the show’s attendees, by creating a stunning and astonishing visual impact.


Curved screen

Nissan had an innovative and streamlined booth design this year. In order to match the design, X3, a screen that can be shaped in a concave or convex fashion, thanks to its unique flexible joint design, was utilized, allowing increased creativity within the stage and booth design.


Stunning image quality

This 3.9mm screen comes with Lighthouse’s proprietary M4 technology, to deliver the most uniform and compelling image quality and wowing every auto show visitor.


Quick and simple servicing

Technicians need only to loosen two clips to open X3’s back cover for maintenance, and its lightweight makes it easy to install and dismantle.

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